When it comes to selling products online the received wisdom is that the white background rules. Even if it’s an item of clothing and being modelled on a human being more often than not the white background is de rigueur. Of course, there are still beautiful fashion shoots intricately styled and shot on location. Turning the pages of any fashion magazine or Sunday newspaper supplement and you see these photographs printed. The same images will also appear online on the opening pages of the brand’s website, but once you start clicking through to any specific product, there’s the model/product positioned hovering in the white, computer void.
I have to admit that I have bent to the norm of the white background, but in my heart of hearts I think colourful and complex, or dark and moody shoots produce infinitely more engaging images.
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I’m no professional, but your photos prove your point convincingly. Lovely shots
Thank you – to be honest I think white backgrounds are studio shots and therefore cheaper than location shoots. A pragmatic choice or should I say the bottom line rules.
Wow! It’s not only the background colour, but the lighting and composition, creating a mood and atmosphere that packs a punch.
Thanks – I like the moody, but apparently not suitable 😦 for my shop.
The way the colour is reflected off the centre photo is mesmerizing and wouldn’t happen without your dark background. A great way to display your scarves. From an artistic point of view however the model in shadows is wonderful – you’re doing such interesting photography these days.
Thank you – I did a 5 day summer school shooting in manual etc, etc. Hope it’s going to pay off!!
Well it certainly pays off here.
Ta – hope I carry on and get QUICKER at assessing exposure and aperture needs – there’s no substitute for practice.
Dark and moody all the way! Your work is beautiful, and your blog is fascinating. I’m late for class as a result!
Thanks for taking the time to have a look and leave comments.
Not sure what the response to the Steve Jobs film has been like in Canada, but over here in the UK it’s been variable. I think it partly depends on how much you already you knew about him and the Apple story beforehand.
Wholeheartedly agreed with your thoughtful post about the tragedy in Paris.